Selling a horse property in Central Texas requires a different strategy than selling a suburban home. You’re not just selling a house—you’re marketing a working lifestyle for both the buyer and their horses.
Steps to Take Before Listing:
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Barn Cleanup: Sweep aisles, organize tack, and remove cobwebs. A clean barn photographs beautifully.
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Pasture Care: Mow, drag, and repair fencing. In Central Texas, fresh-cut pastures with healthy Bermuda or Coastal grass make a great first impression.
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Arena Grooming: Drag the footing to a smooth finish. Buyers love seeing ready-to-ride arenas.
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Highlight Amenities: Showcase your wash rack, feed room, hay storage, and turnout options in photos and video tours.
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Stage the Home & Land: Buyers want to picture themselves here—both in the saddle and relaxing on the porch after evening chores.
Local Advantage:
In Central Texas, the equestrian market is highly competitive, with buyers coming from Houston, Austin, and even out-of-state for our open land and horse-friendly climate. Professional marketing and drone footage of your pastures and barns can make your property stand out.
Work with a realtor who knows how to market both the lifestyle and the infrastructure of an equestrian property. The right presentation can turn your acreage into a buyer’s dream.
Lisa Bricker is a local expert specializing in equestrian properties, large land, farms, ranches, luxury estates, and college living across the Texas Triangle. Raised on an equine ranch and deeply involved in the multi-million-dollar horse industry, she offers unparalleled expertise and a unique perspective. Her roots in her father’s professional reining horse training business give her an insider’s understanding of country living — from leisure properties to elite equestrian facilities.
A five-time Texas A&M Athletics Varsity Letterman and dedicated advisor with Sotheby’s International Realty, Lisa upholds the highest standards and truly lives the lifestyle she represents. Whether working with buyers, sellers, or investors, her lifelong equine background and ‘trainer’s kid’ upbringing make her an invaluable partner in any real estate journey.
